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	<title>Geyrhalter &#38; Company - Brand Atmospheres &#187; startup</title>
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		<title>The time is nau and again.</title>
		<link>http://blog.geyrhalter.com/2008/06/25/the-time-is-nau-and-again/</link>
		<comments>http://blog.geyrhalter.com/2008/06/25/the-time-is-nau-and-again/#comments</comments>
		<pubDate>Thu, 26 Jun 2008 06:02:07 +0000</pubDate>
		<dc:creator>Fabian Geyrhalter</dc:creator>
				<category><![CDATA[Advertising/Marketing]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[nau]]></category>
		<category><![CDATA[startup]]></category>

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		<description><![CDATA[I have been a big admirer of the fashion company &#8216;nau&#8217;. From concept and philosophy to the design and distribution model, it was an inspirational and groundbreaking company all the way. Hence it was a sad moment when I read 2 months ago that nau went kaput. I just learned that they are back after [...]]]></description>
			<content:encoded><![CDATA[<p>I have been a big admirer of the fashion company &#8216;nau&#8217;. From concept and philosophy to the design and distribution model, it was an inspirational and groundbreaking company all the way. Hence it was a sad moment when I read 2 months ago that nau went kaput.  I just learned that they are back after having been acquired by Santa Barbara based Horny Toad. Hopefully now is the time to appreciate their amazing model. If you have not done so yet, <a href="https://www.nau.com/homepage/index.jsp#/homepage/index">go explore the world of nau</a>.</p>
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